Five Minutes to Great Real Estate Marketing Ideas, 1st Edition

Product Details

Five Minutes to Great Real Estate Marketing Ideas is a collection of powerful marketing tools, valuable ideas, and do-it-yourself strategies to help real estate professionals set up action plans for existing clients, past clients, for-sale-by-owners, expired listings and much more. Agents will learn how to use free reports, letters and documents, sample flyer and postcard templates, listing and buying presentations along with other tools to help streamline and improve their daily real estate business.

This book also incorporates the ideas, documents, templates and other marketing proposals through use with the Microsoft? Office Family of products such as Word?, Excel?, Outlook?, PowerPoint?, Publisher? and more. The bonus CD-ROM included in the book provides all of the forms, documents, checklists and presentations found throughout the book.

Many real estate professionals desire to seize the power of one office suite to improve their daily businesses, but do not know how to implement the programs with their real estate career. This book will help alleviate this problem and show agents the secrets to leveraging the power of one software application such as Microsoft Office to improve the success of their business. The principles and applications presented can also be used with other applications like Top Producer, Online Agent and other marketing programs by Hewlett Packard. This book will have great appeal to both existing and new real estate agents as well as brokers. 192pp.

Features:

• CD-ROM Included - The bonus CD-ROM included provides all of the forms, documents, checklists and presentations found throughout the book for easy reference. li>
• Useful Tools - A wide range of useful marketing tools and powerful software applications help agents streamline and improve their daily real estate business. li>
• Valuable Resource - Every new and seasoned agent will appreciate the power and simplicity of this book just like the previous "5-Minutes to a Great Real Estate Ad" and "5-Minutes to a Great Real Estate Letter".

Table of Contents:

• Introduction.
• 1. The 4 Ps of Marketing.
• 2. Who is Your Market?
• 3. For-Sale-By Owners (FSBOs).
• 4 . Expired Listings.
• 5. Sphere of Influence (S.O.I.).
• 6. Working with Buyers.
• 7. Working with Sellers.
• 8. Agent Promotion.
• 9 . Online Marketing Ideas.
• 10. Brokerage Marketing Plan.
• 11. Building a Referral Base.
• 12. Summary and Conclusion.
• Appendix.
• Index.